The Use Of Lateral Thinking

Break free from orthodox, rigid logic and discover a revolutionary mental process designed to unlock fresh, innovative ideas. In this pioneering book, research scientist Edward de Bono provides his original portrayal of lateral thinking—an imaginative approach to problem-solving that differs from traditional, vertical thinking as a bus differs from a tram. Featuring a fascinating chapter dedicated to intriguing visual exercises, this essential text offers practical tools to expand your creative mind and successfully navigate a rapidly changing world. Add this influential psychology and business classic to your shelf!

Author: Edward De Bono

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